Chasing content and culture has created a crisis of brand distinction. We call it Brandbiguity.

Intelligence is better when used creatively.
We excel at Creative Intelligence.

See how DeVries Global can work to build
your Brand Imprint. We are a full service communications agency with an uncompromising commitment to making your brand a cultural force.

Read, watch, and listen to posts from industry experts about trending topics in the branding world.

Learn more about the DeVries Global DNA.

Like how we think? See how DeVries can put these services to work for you.

Beginning of content

WELCOME TO THE

WORLD’S FIRST CULTURAL

COMMUNICATIONS AGENCY

Brandbiguity™

Chasing culture instead of creating it has led to a crisis of brand distinction. Are you Brandbiguous™?

Impressions are good.
Imprints are better.

Brandbiguity™

Chasing content and culture has created a crisis of brand distinction.
We call it Brandbiguity.

the
Pantene Imprint

How we put the care
in haircare

the
Samsung Imprint

How we made technology a force of fashion

WHAT IS CULTURE AND WHY DOES IT MATTER TO YOU?

Culture is human values. Some inherited. Some adopted. Some unchanging. Some evolving. Culture defines what we do and why we do it. Which is why it holds the key to the relationships between people and brands. We believe that decoding culture is the way to unlock, understand and transform those relationships, giving people not just a reason to believe but also a reason to belong.

Brand Sounding


How deep is your Brand Imprint? We run diagnostics on your brand to determine its ability to affect hearts, minds and behavior.

Marking the Territory


Once we identify any gaps that need filling, we determine a strategic path to make your mark and create your Brand Imprint.

Crafting the Mold


A Brand Imprint is created when brand purpose and brand presence converge. In this step, we determine your point of intersection and deploy against it.

Measuring Impact



We gauge success by measuring the deepening of your Brand Imprint and how indispensable your brand is in the total lifestyle of a consumer.

Meet
Our People

Image of Heidi Hovland

Heidi H.

New York
"You can't use up creativity. The more you use, the more you have." - Maya Angelou
Heidi H.
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Image of Loretta Markevics

Loretta M.

New York
"​Creativity is intelligence having fun." - Albert Einstein
Loretta M.
See Full Bio >
Andres Vejarano

Andres V.

Hong Kong
"All your dreams can come true if you have the courage to pursue them." - Walt Disney
Andres V.
See Full Bio >
Helena Bloomer

Helena B.

London
"​Curiosity is the lust of the mind."​ - Helena Bloomer
Helena B.
See Full Bio >
Jessica O'Callaghan

Jessica O.

New York
"Strength does not come from physical capacity. It comes from an indomitable will." - Mahatma Ghandhi
Jessica O.
See Full Bio >
Colby Vogt

Colby V.

New York
"If you can't measure it, you can't manage it." - Peter Drucker
Colby V.
See Full Bio >

prspectives

Read, watch, and listen to posts from industry experts about trending topics in the branding world.

PRspectives >

Some of Our Clients

Celebrity Cruises logo
pepsico logo
P&G logo
Zippo logo
SW
sephora logo