“It's kind of fun to do the impossible.”Walt Disney Company
Managing Director of China
Born in Shanghai, I’m a native Chinese marketer who loves combining my local market knowledge with a global view. Over the last 20 years, I’m proud to have helped build brands in China, across multiple business sectors.
Through my work, incubating and launching start-ups, I enjoy growing business opportunities where none existed before. I’m passionate to enhance the way we communicate in the digital & mobile age.
I’m a shopaholic, giving me a personal insight, on what sells brands! I’m a firm believer that creative ideas and smart strategies are what drives a brand’s success.